Sans Normal Irsa 2 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Chella' by Melvastype (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, apparel, playful, retro, friendly, punchy, casual, expressive display, friendly branding, retro impact, bold emphasis, rounded, soft terminals, bouncy, informal, compact apertures.
A heavy, forward-slanted sans with rounded construction and soft, slightly pinched terminals that create a lively, bouncy rhythm. Curves are full and smooth, counters are relatively tight, and many joins feel gently scooped or tapered rather than strictly geometric. The italic angle is consistent across capitals and lowercase, with rounded shoulders and bowls that keep the texture dense and bold. Numerals match the letters in weight and softness, reading clearly with simplified, sturdy shapes.
Best suited to short, high-impact settings such as headlines, posters, packaging, and logo wordmarks where its bold, rounded forms can shine. It also works well for playful branding, event promotions, and apparel graphics, particularly at medium to large sizes where the tight counters remain comfortable.
The overall tone is upbeat and approachable, with a vintage-leaning, hand-lettered energy despite its sans structure. Its rounded heft and steady slant make it feel energetic and conversational, more fun than formal.
The design appears intended to deliver a bold, energetic italic voice with soft, rounded meaning—prioritizing character and momentum over neutral readability. Its consistent slant and chunky curves suggest a focus on expressive display use and brand-forward typography.
In text, the dense stroke mass and narrow openings can cause counters to fill in at smaller sizes, while the slanted forms maintain a strong sense of motion. The uppercase has a chunky, poster-like presence, and the lowercase keeps a friendly, informal cadence with rounded shoulders and compact internal spaces.