Sans Normal Kudud 17 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, packaging, sportswear, sporty, energetic, modern, confident, friendly, impact, motion, clarity, modernity, approachability, oblique, rounded, geometric, compact, clean.
This typeface is a slanted, heavy sans with rounded, geometric construction and smooth, continuous curves. Strokes are consistently weighty with minimal modulation, and terminals are cleanly cut, producing crisp silhouettes even at smaller sizes. Counters are fairly open and circular, while joins and bowls stay soft rather than sharp, giving the alphabet a cohesive, contemporary rhythm. Overall proportions read as balanced and mid-height, with a steady baseline and sturdy, compact letterforms that keep lines of text visually unified.
Best suited for short-to-medium text where impact matters: headlines, subheads, posters, and prominent UI or signage callouts. The strong weight and rounded geometry also work well for branding, packaging, and campaign graphics—especially when a dynamic, sporty voice is desired. For longer passages, it performs well as a display text face where the oblique emphasis supports an energetic tone without relying on additional ornament.
The overall tone is assertive and active, with an athletic, forward-leaning feel that suggests motion and momentum. Rounded shapes keep it approachable and contemporary rather than severe, while the strong weight adds confidence and visibility. It reads as modern and energetic, suited to upbeat, high-impact messaging.
The design appears intended to deliver a bold, motion-forward sans that remains friendly and legible through rounded construction and open counters. Its consistent slant and sturdy proportions suggest a focus on attention-grabbing display use while maintaining clean, contemporary neutrality for broad application.
The oblique angle is consistent across uppercase, lowercase, and numerals, and the round letters (like O/0) are notably smooth and even. The lowercase shows a single-storey style in key forms (e.g., a), reinforcing a simplified, modern voice and keeping texture uniform in paragraph settings.