Sans Contrasted Apgy 10 is a light, very narrow, high contrast, upright, normal x-height font.
Keywords: headlines, magazines, fashion, posters, branding, elegant, editorial, refined, dramatic, luxury display, editorial voice, space saving, dramatic contrast, modern refinement, delicate, hairline, tall, condensed, crisp.
A tall, condensed display face with pronounced thick–thin modulation and frequent hairline terminals. Curves are smooth and taut, with a consistent vertical stress and a clean, modern construction that avoids overt ornament. Counters are narrow and compact, ascenders rise prominently above the x-height, and many joins resolve into fine, tapered connections, giving the outlines a precise, engineered feel.
Best suited to headlines, magazine display typography, and fashion or beauty branding where its narrow width and sharp contrast can be showcased. It can also work for posters, logotypes, and short editorial pull quotes, especially in layouts that emphasize verticality and generous spacing.
The overall tone is refined and luxurious, with a poised, high-end editorial character. Its sharp contrast and narrow rhythm create a sense of drama and exclusivity, reading as contemporary sophistication rather than nostalgic or rustic.
The design appears intended to deliver a sleek, premium display voice through condensed proportions and dramatic contrast, offering a contemporary alternative to classic high-contrast display styles while maintaining a clean, minimal surface.
At text sizes the hairline strokes and thin joins become visually dominant, so the design reads best when given space and adequate size. Numerals follow the same tall, slender proportions, supporting a consistent typographic color across letters and figures.