Sans Normal Pemey 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Noah' by Fontfabric, 'Almarose' by S&C Type, 'Hoxton Samuels' by Samuelstype, 'TT Norms Pro' by TypeType, and 'Neufreit' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, chunky, retro, approachable, impact, warmth, readability, playfulness, display, rounded, soft, bulky, blunt, compact.
A heavy, rounded sans with compact proportions and broadly circular bowls. Strokes are thick and even, with softened corners and largely blunt terminals that keep counters relatively small at text sizes. The uppercase is sturdy and geometric with simple construction, while the lowercase introduces more personality through single-storey forms and slightly varied, informal curves. Overall spacing reads generous and stable, supporting solid word shapes without delicate detail.
Best suited to headlines and short copy where impact and warmth are desired, such as posters, packaging, brand marks, and storefront or wayfinding signage. The dense strokes and compact counters make it especially effective at medium-to-large sizes where its rounded forms and lively texture can read clearly.
The tone is cheerful and approachable, with a bold, soft-edged presence that feels playful rather than aggressive. Its rounded geometry and chunky weight evoke a casual, retro-leaning friendliness suited to expressive, attention-getting typography.
Likely designed to provide a high-impact, friendly display voice that stays simple and readable while adding a soft, playful character. The consistent stroke thickness and rounded construction suggest an emphasis on bold presence and approachable branding rather than neutrality or long-form text economy.
Numerals are robust and highly legible, with wide, open silhouettes and simplified interior shapes. Round letters (O, Q, G) lean strongly circular, and diagonals (K, X, Y) are thick and confident, giving the design a consistent, sturdy rhythm across the set.