Sans Superellipse Yoli 7 is a very bold, very wide, high contrast, upright, tall x-height font visually similar to 'EastBroadway' by Tipos Pereira (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, industrial, assertive, sporty, retro, blocky, impact, compactness, durability, branding, legibility, rounded corners, squared bowls, compact counters, ink traps, stencil-like.
A heavy, square-shouldered sans with rounded rectangle construction and pronounced corner softening. Strokes are largely uniform with sharp internal cut-ins that read like ink traps or engineered notches, especially where joins and tight apertures occur. Counters are compact and often rectangular, giving letters a dense, poster-ready color. Lowercase forms share a tall x-height and simplified geometry; terminals are blunt, and diagonals (V/W/X/Y/Z) are cut with crisp, planar facets that keep the texture rigid and stable.
Best suited to headlines, titles, and branding where maximum impact is needed—posters, sports or fitness identities, product packaging, and bold logo lockups. It also works well for labels and UI moments that need sturdy, high-contrast glyph silhouettes, though the compact counters suggest using it at moderate-to-large sizes for best clarity.
The overall tone is forceful and utilitarian, with a machined, athletic energy. Its chunky superelliptic shapes and strategic notches evoke equipment labeling, sports branding, and bold mid-to-late 20th century display typography. The feel is confident and loud rather than delicate or conversational.
The font appears designed to deliver a powerful, space-filling voice using rounded-rectangle geometry and carefully cut interior notches to preserve legibility in dense, heavy forms. The simplified shapes and consistent rhythm suggest an emphasis on graphic punch, reproducibility, and strong recognition in display settings.
The design favors closed apertures and tight spacing by default, creating strong word shapes at larger sizes. Numerals match the same squared, compact construction, and the lowercase maintains the same blocky rhythm as the uppercase, supporting dense headlines and short bursts of copy.