Sans Contrasted Pupo 3 is a very bold, normal width, high contrast, upright, normal x-height font.
Keywords: posters, headlines, logotypes, packaging, signage, industrial, retro, assertive, poster, mechanical, graphic impact, industrial tone, retro display, texture-driven design, stencil-like, notched, condensed caps, blocky, ink-trap.
A heavy, compact display face with squared silhouettes and abrupt, engineered terminals. Many strokes show deliberate notches and cut-ins that create a stencil-like rhythm, with sharp interior corners and tight apertures. The contrast is expressed through chunky verticals paired with thinner joins and cross-strokes, producing a punchy, stepped texture. Curves are flattened and squared-off, giving rounds like O/C/S a machined, almost carved feel, while the overall spacing reads dense and tightly packed for impact.
Best suited for short, high-impact settings such as posters, headlines, brand marks, and packaging where its notched texture can read as a deliberate graphic motif. It can also work for signage and editorial display lines, especially at medium to large sizes where the cut-ins and tight counters remain clear.
The font conveys a tough, industrial confidence with a distinctly retro, headline-driven attitude. Its notched shapes feel utilitarian and mechanical—evoking signage, stamped lettering, and bold advertising—while remaining playful enough to feel like a stylized display cut rather than a neutral workhorse.
The design appears intended as a bold display sans with a distinctive notched/stenciled construction, prioritizing graphic personality and punch over neutrality. Its systematic cut-ins and squared curvature suggest a goal of creating an industrial, print-forward texture that stands out in headings and branding.
Capital forms lean toward uniform, blocky geometry, while lowercase keeps the same cut-in logic, creating a consistent pattern of interior bites across the alphabet. Numerals are wide and emphatic, matching the headline weight and maintaining the same squared curvature and tight counters. In longer lines, the repeated notches create a strong graphic texture that becomes a defining visual signature.