Sans Superellipse Hikur 1 is a very bold, narrow, low contrast, upright, tall x-height font visually similar to 'Dexa Pro' by Artegra, 'Double D NF' by Nick's Fonts, 'Ordina' by Schriftlabor, and 'TT Commons™️ Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, logos, playful, punchy, retro, friendly, quirky, attention, approachability, retro flavor, compact impact, rounded, blocky, soft-cornered, compact, poster-like.
A heavy, compact sans with rounded-rectangle (superellipse) construction and softened corners throughout. Strokes are consistently thick with minimal modulation, producing dense black shapes and a strong, even rhythm. Counters are relatively tight and apertures tend to be small, while terminals look blunt and slightly sculpted, giving the outlines a subtly irregular, hand-cut feel. The lowercase is robust and large relative to capitals, with simple, sturdy forms that stay legible at display sizes.
Best suited to headlines and short statements where a strong, graphic silhouette is an asset—posters, packaging fronts, signage, and logo wordmarks. It can also work for bold UI labels or calls-to-action when used sparingly, but the dense weight and tight counters make it more comfortable at larger sizes than in extended small text.
The overall tone is bold and approachable, with a playful, slightly mischievous character. Its rounded geometry reads friendly rather than aggressive, while the dense weight and compact proportions add a confident, attention-grabbing energy reminiscent of mid-century signage and poster lettering.
The design appears intended to deliver maximum impact with a friendly, rounded voice—combining a compact, space-efficient footprint with superellipse-based forms for a distinctive, contemporary-retro look in display typography.
Round letters like O, C, and G feel squared-off by the superellipse logic, and diagonals (A, V, W, X) are chunky and stable. Numerals match the same compact, blunt style, maintaining a consistent color and presence across mixed text.