Sans Normal Bodaj 17 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Cedora' by Lafontype, 'Arbeit Pro' and 'Few Grotesk' by Studio Few, and 'Nuno' by Type.p (names referenced only for comparison).
Keywords: ui text, body text, signage, branding, presentations, modern, neutral, clean, approachable, practical, general purpose, legibility, modernization, clarity, geometric, rounded, even, clear, compact.
This sans serif shows clean, geometric construction with rounded bowls and smooth, continuous curves. Strokes appear even and steady, with minimal modulation and crisp terminals that keep the letterforms tidy. Proportions feel balanced and contemporary, with round characters like O/C/G reading as near-circular and straight-sided letters staying firm and squared-off without sharp flourish. The lowercase is straightforward and legible, with single-storey forms visible in a and g, and open apertures that help counters stay clear in text.
It works well for interface copy, dashboards, and general-purpose product typography where neutral clarity is a priority. The clean geometry and even texture also suit signage, editorial layouts, and brand systems that need a contemporary, unobtrusive sans.
The overall tone is modern and neutral, projecting clarity rather than personality-driven quirks. Its rounded geometry keeps it friendly and approachable, while the even rhythm and restrained details maintain a professional, matter-of-fact voice.
The design appears intended as a versatile, no-nonsense geometric sans for everyday communication. It prioritizes consistent rhythm, clear counters, and straightforward forms that stay readable across a wide range of sizes and contexts.
Numerals are simple and readable, with open shapes and consistent weight that match the letters. Diagonals (V, W, X, Y) are clean and stable, and spacing in the sample text suggests an even, workmanlike texture suitable for continuous reading.