Sans Superellipse Idmul 1 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Acumin' by Adobe, 'Rhode' by Font Bureau, 'Rice' by Font Kitchen, 'CF Blast Gothic' by Fonts.GR, 'Otoiwo Grotesk' by Pepper Type, 'Herokid' by W Type Foundry, and 'Herd' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, assertive, industrial, sporty, poster, space saving, high impact, modern utility, quick recognition, compact, blocky, sturdy, rounded, condensed.
A compact, heavy sans with rounded-rectangle construction and broadly squared counters. Strokes are consistently thick with minimal modulation, and terminals are clean and flat, giving the forms a dense, block-like texture. Curves on letters like C, O, and S feel superelliptical rather than purely circular, while joins and inner corners are softened for a slightly cushioned look. Overall spacing is tight and the rhythm is vertical and punchy, producing strong color in text and especially in display sizes.
Best suited to headlines, posters, and large-scale signage where strong presence and compact width are valuable. It can work well for branding marks, packaging callouts, and emphatic UI labels when used sparingly and with ample spacing around it.
The tone is loud and confident, with a utilitarian, no-nonsense feel. Its condensed heft reads as energetic and attention-grabbing, evoking sports branding, industrial labeling, and bold editorial headlines.
The design appears intended to deliver maximum impact in minimal horizontal space, using rounded-rectilinear shapes for a modern, engineered look. The consistent stroke weight and simplified forms prioritize clarity at a glance and a bold, contemporary voice.
The numerals and caps appear designed for impact and quick recognition, with simplified geometry and generous stroke weight. In longer lines, the dense width and heavy mass create strong emphasis and can quickly dominate a layout, favoring short phrases over extended reading.