Sans Normal Okrul 12 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'LC Trinidad' by Compañía Tipográfica de Chile, 'Futura EF' by Elsner+Flake, 'Futura ND' by Neufville Digital, 'Futura PT' by ParaType, 'Geometric 415' by Tilde, and 'Futura Round' by URW Type Foundry (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, signage, friendly, modern, confident, clean, approachable, clarity, modernity, impact, versatility, approachability, geometric, rounded, compact, crisp, even.
A heavy, geometric sans with smooth, round bowls and a largely monoline feel. Curves are built from clean circular/elliptical forms, while joins and terminals stay crisp and straightforward, giving the face a tidy, engineered look. Proportions are compact with generous interior counters for the weight, and the overall rhythm is even and stable across uppercase, lowercase, and numerals.
Best suited to branding and identity work that needs a strong, friendly sans, as well as headlines, posters, and packaging where the sturdy weight can carry visual hierarchy. It should also perform well in short UI labels or signage where quick recognition and consistent texture are important.
The font reads as modern and approachable, pairing a confident presence with a friendly softness from its rounded forms. Its straightforward construction and consistent texture make it feel practical and contemporary rather than ornamental.
The design appears intended to deliver a contemporary geometric sans that balances firmness with approachability. It prioritizes clean construction, consistent stroke presence, and simple, familiar letter shapes for versatile display and titling use.
Uppercase shapes lean toward simple, archetypal geometry (notably the circular C/G/O and a straight-sided, sturdy E/F). Lowercase forms remain clear and utilitarian, with rounded shoulders and open apertures that help maintain legibility at larger display sizes. Numerals are solid and uncomplicated, matching the letterforms in weight and curvature for cohesive set behavior.