Sans Normal Modiv 6 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Gloriola' by Suitcase Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, logos, playful, chunky, friendly, loud, retro, high impact, approachability, playfulness, display clarity, rounded, bulky, soft corners, geometric.
A heavy, rounded sans with broad proportions and compact counters that create dense, poster-like color. Curves are built from simple circular and elliptical forms, while terminals tend to be blunt and softly squared rather than sharply cut. The design shows a slightly irregular, hand-cut feel in places—subtle shaping and uneven inner apertures add character without breaking overall consistency. Lowercase forms are sturdy and simplified, with single-storey shapes and prominent dots, producing a strong rhythm at display sizes.
Best suited to short, attention-grabbing settings such as headlines, posters, packaging, and bold brand moments where strong shapes matter more than fine detail. It can also work for playful logos and social graphics, especially when given extra spacing or used at larger sizes to keep counters open.
The font communicates a cheerful, bold personality with a slightly goofy, retro sensibility. Its chunky silhouettes and rounded geometry feel approachable and informal, making it read as fun and energetic rather than corporate or restrained.
The design appears intended to deliver maximum impact with friendly, rounded geometry—prioritizing bold silhouettes, quick recognizability, and a playful tone for display typography.
Spacing appears intentionally tight and the counters are relatively small, so the face builds a strong texture quickly and benefits from generous tracking when set in longer lines. Round characters (O, Q, 0, 8, 9) are especially weighty and contribute to a cohesive, balloon-like mass across words.