Slab Contrasted Seta 7 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'FF Unit Slab' by FontFont, 'Precious Serif' by G-Type, 'Askan Slim' by Hoftype, 'Siseriff' by Linotype, 'Pancetta Serif Pro' by Mint Type, 'LFT Etica Sheriff' by TypeTogether, 'Mislab Std' by Typofonderie, and 'Bommer Slab' by dooType (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, sports, assertive, vintage, industrial, confident, sporty, impact, heritage, durability, readability, blocky, bracketed, chunky, compact, sturdy.
A heavy, slab‑serif design with broad, squared terminals and pronounced bracketed joins that give the letters a carved, block-like presence. Stems are thick and steady with moderate stroke modulation, while counters stay relatively open for the weight. The serif treatment is consistent and substantial, creating strong horizontal emphasis on letters like E, T, and Z, and a robust, constructed feel across both cases. Lowercase forms are compact and sturdy, with single-storey a and g and a short-armed t, contributing to a solid, rhythmic texture in paragraphs. Numerals are bold and legible, matching the squared, weighty construction of the letters.
Best suited to headlines and short copy where maximum impact and stability are needed, such as posters, branding, packaging, and signage. It can also work for editorial pull quotes and sports or team-style graphics when a bold, traditional slab voice is desired.
The overall tone reads tough and dependable, with a retro printing and workwear sensibility. Its dense color and slab structure feel confident and attention-grabbing, leaning toward classic American display traditions and practical, industrial signage.
This design appears intended to deliver high-impact, traditional slab-serif authority with a sturdy, printable structure. The combination of heavy weight, bracketed slabs, and compact lowercase suggests a focus on strong display performance while remaining coherent in multi-line settings.
In text, the face produces a strong, dark typographic color and clear word shapes, with prominent serifs helping maintain definition at large sizes. The wide slabs and bracketing add a slightly softened, traditional flavor compared to purely geometric block slabs.