Sans Superellipse Upfi 3 is a very bold, very wide, low contrast, upright, normal x-height font visually similar to 'Fordek' by Isolatype (names referenced only for comparison).
Keywords: headlines, logos, branding, posters, packaging, futuristic, tech, industrial, sporty, game ui, impact, modernity, tech feel, sturdy forms, geometric consistency, rounded corners, rectangular bowls, compact apertures, modular, blocky.
A heavy, rounded-rectilinear sans with superellipse geometry throughout. Strokes are uniform and monoline, with squared-off terminals softened by large corner radii. Counters and bowls tend toward rounded rectangles, producing tight internal spaces and small apertures, especially in letters like S, E, and G. The overall stance is steady and upright, with broad horizontal emphasis, simplified joins, and a distinctly modular rhythm that keeps curves controlled and corners consistent across caps, lowercase, and figures.
Best suited to bold headlines, logo wordmarks, product branding, posters, and packaging where its compact, rounded-square shapes can act as a distinctive visual signature. It also fits UI titles, game graphics, and tech-oriented signage where sturdy forms and consistent corner radii reinforce a modern, engineered look.
The typeface projects a futuristic, engineered tone—clean, robust, and intentionally synthetic. Its rounded-square construction feels tech-forward and utilitarian, suggesting interfaces, machinery, and contemporary sports or gaming aesthetics rather than literary warmth.
The font appears designed to deliver maximum visual impact with a cohesive superellipse construction, prioritizing strong silhouettes and a contemporary, technical character. Its controlled curvature and rounded-rectangular counters suggest an intention to feel modern and functional while remaining friendly through softened corners.
The design favors closed forms and strong silhouettes, which can read confidently at display sizes. Narrow openings and dense counters may require generous tracking or larger sizes for sustained text, particularly where letters rely on small cut-ins for differentiation.