Script Irmat 2 is a regular weight, very narrow, medium contrast, upright, very short x-height font.
Keywords: headlines, logotypes, packaging, invitations, greeting cards, whimsical, playful, vintage, charming, storybook, decorative script, ornamental caps, handmade charm, title emphasis, loopy, swashy, monoline-ish, rounded, bouncy.
A decorative script with rounded, looping letterforms and frequent terminal curls. Strokes are smooth with moderate thick–thin modulation and a hand-drawn, slightly bouncy baseline that keeps the texture lively. Capitals are prominent and ornate, using generous swashes and internal spirals, while lowercase letters are simpler, compact, and more upright, creating a clear hierarchy between initials and text. Counters tend to be small and forms are narrow and vertical, with occasional long entry/exit strokes that add rhythm without turning the overall texture into a fully connected cursive line.
Best suited for short display settings such as headlines, branding marks, packaging, invitations, and greeting card typography where decorative capitals can shine. It can also work for brief phrases in posters or social graphics, especially when ample tracking and line spacing are used to preserve clarity.
The overall tone is cheerful and whimsical, with a storybook or vintage craft feel driven by the curled terminals and ornamental capitals. It reads as friendly and informal while still feeling “dressy” enough for celebratory or boutique contexts.
The design appears intended to provide an approachable, decorative script voice with eye-catching capitals and a lively handwritten rhythm. It prioritizes personality and flourish over long-form reading efficiency, aiming to add charm and ornamentation to titles and branded phrases.
The most distinctive feature is the contrast between highly flourished uppercase and comparatively restrained lowercase, which makes it well suited to title-style capitalization. Numerals appear simple and handwritten, matching the same rounded stroke behavior and soft terminals.