Cursive Vili 7 is a bold, very narrow, medium contrast, italic, very short x-height font.
Keywords: branding, packaging, posters, social media, headlines, casual, friendly, energetic, playful, expressive, handmade feel, informal voice, expressive display, quick brush, brushy, marker-like, loose, textured, bouncy.
A lively brush-pen script with a rightward slant and a compact, condensed footprint. Strokes show natural pressure changes and slightly ragged edges, giving an inked, hand-rendered texture rather than a polished vector feel. Letterforms are tall and narrow with rounded turns, soft terminals, and occasional simplified joins, producing an uneven but intentional rhythm across words. Capitals are prominent and gestural, while lowercase stays compact with short ascenders/descenders and open counters that keep the texture from closing up too quickly.
Works well for short-to-medium display text such as logos, café or product branding, packaging accents, posters, and social graphics where a human, hand-made voice is desired. It is most effective in headlines, pull quotes, and callouts; for longer passages, generous tracking and line spacing help preserve readability.
The overall tone is informal and upbeat, like quick handwritten signage or a personal note made with a felt-tip brush. Its energetic motion and slightly imperfect edges convey approachability and spontaneity, leaning more crafty and conversational than formal or luxurious.
Designed to emulate quick brush handwriting with an expressive, condensed cadence—prioritizing personality, motion, and hand-drawn texture for attention-grabbing display typography.
Spacing and width vary from glyph to glyph in a handwritten way, and the stroke texture becomes more noticeable at larger sizes where the dry-brush edges and pressure transitions read as character. In longer lines, the condensed proportions help fit more text, but the lively stroke behavior keeps it from feeling mechanical.