Slab Square Pole 5 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Player' by Canada Type and 'Air Force' by Indian Summer Studio (names referenced only for comparison).
Keywords: headlines, posters, signage, sports branding, packaging, industrial, athletic, utility, retro, impact, durability, clarity, retro utility, blocky, square-shouldered, compact, sturdy, high-contrast apertures.
A sturdy slab serif with squared contours, flat terminals, and a mostly uniform stroke color that reads strong and compact. Corners are predominantly right-angled with occasional rounding in curves (notably in C, G, O, Q), producing a geometric, machined feel. Counters are fairly rectangular and tight, with wide, blunt serifs and horizontal bars that emphasize a solid, sign-like silhouette. Uppercase forms are broad and assertive, while the lowercase stays simple and workmanlike with single-storey shapes and minimal modulation.
Best suited to headlines and short display text where its squared slabs and compact counters can project impact. It works well for posters, labels, and signage, and can support sports branding or industrial-themed packaging where a sturdy, engineered texture is desirable.
The overall tone feels utilitarian and industrial, with an athletic, varsity-adjacent confidence. Its rigid geometry and heavy slabs suggest durability and straightforwardness rather than delicacy, giving it a practical, no-nonsense voice with a mild retro flavor.
The design appears intended to deliver a bold, high-impact slab voice built from simple geometric parts, prioritizing clarity and toughness. Its squared terminals and compact interior spaces aim to create a consistent, easily recognizable texture at display sizes.
Distinctive square shoulders and flat-ended strokes create a consistent stencil-free, block-letter rhythm. The numerals are large and headline-ready, with squared bowls and open shapes that keep them readable in bold settings.