Sans Superellipse Tysu 10 is a bold, narrow, medium contrast, upright, normal x-height font visually similar to 'Bebas Neue' and 'Bebas Neue Semi Rounded' by Dharma Type (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, logos, industrial, utilitarian, punchy, retro, friendly, space saving, high impact, clear branding, modern utility, condensed, rounded corners, blocky, soft terminals, tall caps.
This typeface presents a condensed, heavy construction with smooth, rounded-rectangle curves throughout. Strokes are sturdy and mostly uniform, with softened corners that keep the forms from feeling harsh. Counters are compact and clean, and curves (notably in C, G, O, and e) read as squared-off ovals, reinforcing a superelliptic geometry. The overall rhythm is vertical and tight, with tall uppercase proportions, straightforward joins, and minimal ornamentation.
It performs best where compact width and strong presence are useful: headlines, posters, and display typography that needs to stay narrow while remaining legible. The sturdy shapes also suit signage, packaging, and logo wordmarks, especially in applications that benefit from a clean, industrial-but-friendly aesthetic.
The tone is direct and workmanlike, combining an industrial sturdiness with a subtly approachable softness from the rounded corners. It suggests functional signage and product marking, but with enough warmth to feel contemporary rather than purely mechanical. The condensed stance and strong weight create an assertive, attention-getting voice.
The design appears intended to deliver maximum impact in limited horizontal space while preserving clarity through simplified, rounded forms. Its superelliptic curves and restrained detailing point to a pragmatic display sans aimed at bold branding and functional communication.
Uppercase shapes stay disciplined and architectural, while lowercase maintains clear, familiar silhouettes with compact apertures that support dense setting. Numerals share the same blocky, rounded logic, producing a consistent color in both short labels and larger headline lines.