Print Rure 2 is a bold, normal width, low contrast, italic, short x-height font.
Keywords: posters, packaging, menus, social media, kids branding, playful, friendly, casual, lively, handmade, hand-lettered feel, friendly display, casual emphasis, approachable branding, rounded, brushy, chunky, bouncy, quirky.
A chunky, brush-pen style with rounded terminals and softly irregular contours that preserve a clearly hand-drawn feel. Strokes are thick and mostly even, with subtle wobble and occasional swelling that suggests a marker or paintbrush rather than a rigid pen. The design leans forward with a loose cursive slant, but letters remain largely unconnected, creating a bouncy rhythm with variable character widths and relaxed spacing. Counters are open and simplified, and many forms show gently asymmetrical curves and slightly tilted bowls and diagonals.
This font fits best in short to medium bursts of text where warmth and personality are more important than strict uniformity—posters, packaging labels, café menus, social graphics, and casual branding. It also works well for headings, quotes, and signage-style copy where the bold, hand-made presence can carry the message.
The overall tone is upbeat and approachable, like quick hand-lettering for a note, menu special, or poster callout. Its energetic, imperfect texture reads as personable and spontaneous rather than polished or corporate.
The design appears intended to emulate quick, confident marker lettering: bold enough to stand out, relaxed enough to feel human, and consistent enough to function across headlines and short paragraphs without losing its informal charm.
Uppercase forms are broad and gestural with softened corners, while the lowercase keeps a compact, informal structure that maintains legibility at display sizes. Numerals match the same marker-like construction, with simplified shapes and rounded joins that keep the set cohesive.