Serif Normal Lyvo 10 is a regular weight, wide, very high contrast, upright, normal x-height font visually similar to 'Callas', 'Cardillac', 'Contane', 'Empira', 'Madigan', and 'Madigan Text' by Hoftype (names referenced only for comparison).
Keywords: editorial, book text, magazines, headlines, branding, classic, formal, authoritative, refined, readability, editorial tone, classic refinement, premium presence, bracketed, hairline, calligraphic, crisp, high-contrast.
This serif shows a traditional, bookish construction with pronounced thick–thin modulation and sharp hairline joins. Serifs are bracketed and taper cleanly into stems, giving a crisp, engraved feel rather than a blunt or slabby one. The capitals are broad and steady, while the lowercase keeps a conventional rhythm with moderate extenders and clearly differentiated forms (notably a two-storey a and g). Numerals follow the same high-contrast logic, with elegant curves and fine terminals that read best when given sufficient size and spacing.
Well suited to editorial typography such as magazines, book interiors, and long-form reading where a classic serif voice is desired, especially in headings, pull quotes, and larger text sizes. It also fits brand systems that want a traditional, premium tone—law, finance, culture, or academic contexts—where refinement and authority are priorities.
The overall tone is classic and editorial, with a polished formality that suggests heritage publishing and institutional communication. The strong contrast and poised detailing lend an upscale, authoritative voice, leaning more toward refined print aesthetics than utilitarian UI neutrality.
The design appears intended to deliver a conventional text-serif foundation with elevated contrast and carefully shaped details, balancing familiar proportions with a more dramatic, polished finish for editorial impact.
Round letters (C, O, Q) show smooth, slightly sculpted curves with delicate entry/exit strokes, and the diagonals (V, W, X, Y) resolve into fine points that emphasize a sharp, premium finish. In dense settings the hairlines and tight joins can become visually delicate, while at display sizes the contrast and bracketed serifs create a confident, sophisticated texture.