Sans Superellipse Tupo 7 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Angmar', 'Delonie', and 'Headpen' by Umka Type and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: posters, packaging, branding, headlines, signage, industrial, vintage, rugged, no-nonsense, punchy, space saving, grit texture, poster impact, retro utility, condensed, blocky, squared, rounded corners, rough edges.
A condensed, heavy sans with rounded-rectangle construction and compact counters. Strokes stay largely uniform, with squared terminals softened by subtly rounded corners. Many glyphs show intentional irregularity along edges and joins, creating a slightly distressed, stamped texture while keeping letterforms highly structured. The rhythm is tight and vertical, with narrow bowls and apertures that emphasize a tall, poster-ready silhouette.
Best suited for short, high-impact text where dense setting and strong silhouette matter—posters, labels, product packaging, and bold brand marks. It can also work for signage and display typography where a rugged, industrial voice is desired, while longer passages may feel visually heavy due to the condensed width and textured edges.
The font conveys an industrial, utilitarian tone with a vintage edge—like ink pressed through a worn stencil or type stamped on packaging. Its narrow, forceful shapes read as assertive and practical, with the roughness adding grit and authenticity rather than elegance.
The design appears intended to combine a compact, space-efficient display sans with a worn print character. It prioritizes immediate punch and recognizability, using rounded-rectangle geometry and controlled distressing to evoke stamped or letterpress-like impressions in modern layouts.
Curves tend to resolve into squarish bowls (notably in O/Q and the numerals), and the lowercase maintains a compact, sturdy feel rather than flowing or calligraphic motion. The distressing is consistent enough to feel deliberate, giving headlines texture without breaking recognition of the basic forms.