Slab Contrasted Rofo 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Boton' by Berthold; 'Alianza' by Corradine Fonts; 'Amasis', 'Egyptian Slate', 'Polyphonic', and 'Prelo Slab Pro' by Monotype; and 'Typewriter' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, industrial, retro, confident, rugged, friendly, impact, durability, heritage, brand voice, blocky, bracketed, ink-trap feel, high-impact, poster-ready.
A heavy, block-built slab serif with broad proportions and compact counters that create strong, dark texture. The serifs are square and substantial with a subtly bracketed connection, and many joins show small notches that read like ink-trap details. Curves are full and rounded, while verticals and horizontals stay firm and geometric, giving the design a sturdy, engineered rhythm. Lowercase forms are robust and slightly condensed in their apertures, supporting tight, high-contrast-in-mass word shapes that stay stable at large sizes.
Best suited for headlines, display copy, and short text where maximum impact is desired—posters, bold editorial openers, storefront signage, labels, and brand marks. It can also work for subheads or callouts when you want a compact, authoritative slab presence without resorting to a fully geometric sans.
The overall tone is bold and no-nonsense, with a vintage, workwear energy that feels at home in signage and packaging. Its chunky slabs and squared terminals communicate strength and reliability, while the rounded bowls keep it approachable rather than severe.
The font appears designed to deliver a loud, durable slab-serif voice with a classic, print-forward flavor. Its wide stance, heavy serifs, and textured join details suggest an intention to stay legible and distinctive in bold applications like posters, packaging, and identity work.
The numerals and capitals maintain a consistent, poster-oriented color, and the punctuation in the sample text holds its weight well beside the letterforms. The design’s small cut-ins at joins and corners add texture and help keep dense shapes from clogging when set tightly.