Print Hokag 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Menco' by Kvant and 'Corporative Sans Round Condensed' by Latinotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, children’s media, stickers, playful, friendly, bubbly, casual, kidlike, hand-drawn charm, approachable display, playful branding, youthful tone, rounded, soft, chunky, cartoonish, irregular.
A heavy, rounded display face with soft terminals and a hand-drawn, marker-like presence. Strokes are thick and largely monoline, with subtly uneven curves and joins that create an organic rhythm rather than strict geometric construction. Counters are compact and sometimes asymmetrical, and the overall fit varies from letter to letter, reinforcing an informal, drawn feel. Numerals match the same bulbous proportions and simplified forms, staying highly legible at larger sizes.
Best suited for short, attention-grabbing text such as headlines, posters, product packaging, and playful branding. It also works well for children’s content, event promos, labels, and social graphics where a friendly, informal voice is desired. For longer reading, larger sizes and comfortable spacing help maintain clarity.
The tone is upbeat and approachable, with a warm, humorous personality. Its plump shapes and gentle irregularities suggest spontaneity and friendliness, leaning toward a youthful, cartoon-like energy rather than a polished corporate voice.
The design appears intended to mimic bold hand lettering made with a soft-tipped marker, prioritizing charm and approachability over strict typographic regularity. Its forms aim to feel fun and inviting while remaining clear in display settings.
Uppercase and lowercase share a consistent softness, with single-storey lowercase forms and rounded punctuation-like details (such as the dot on i/j) that read as slightly blobby. The dense black shapes and tight counters can fill in at small sizes, so it tends to look best when given room and used with moderate tracking.