Sans Superellipse Efkiz 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Forza' by Hoefler & Co. (names referenced only for comparison).
Keywords: ui design, product branding, headlines, posters, wayfinding, modern, technical, sleek, dynamic, minimal, streamlined clarity, system design, modernization, technical tone, rounded corners, monolinear, oblique stress, aerodynamic, geometric.
This typeface is a slanted, monolinear sans with rounded-rectangle (superellipse-like) counters and softened corners throughout. Strokes remain even with low modulation, and terminals are cleanly cut, often appearing slightly squared rather than fully circular. Curves in C, G, O, and Q feel tensioned and engineered, with compact, rounded apertures and a consistent, streamlined rhythm across the alphabet. Numerals mirror the same geometry, using rounded rectangular bowls and crisp, open forms for clarity.
It suits contemporary interface typography, tech-forward branding, and motion-oriented headline work where a clean, engineered aesthetic is desired. The even stroke weight and open, simplified forms also make it a good candidate for signage and short-to-medium text settings, especially when you want a dynamic, forward-leaning tone.
The overall tone is modern and technical, with a fast, aerodynamic feel created by the consistent slant and squared-off rounding. It reads as sleek and purposeful rather than expressive or nostalgic, suggesting precision, mobility, and contemporary product design.
The design appears intended to blend geometric clarity with softened, superelliptical rounding, producing a functional sans that feels modern and streamlined. The consistent slant and squared-rounded construction suggest an emphasis on speed, precision, and a cohesive system-like appearance across letters and numerals.
The slant is pronounced and consistent across uppercase, lowercase, and figures, giving text a continuous forward motion. The rounded-square construction is especially evident in bowls and counters (notably in O, D, P, and 0/8/9), helping maintain a cohesive geometric voice even at larger display sizes.