Sans Normal Lamif 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Normaliq' by Differentialtype, 'EB Corp' by Eko Bimantara, 'FF Nort' by FontFont, 'Invisible' by Ronny Studio, 'Mundial Narrow' by TipoType, 'TT Norms Pro' by TypeType, and 'Scatio' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, assertive, upbeat, modern, punchy, impact, motion, bold branding, headline emphasis, oblique, rounded, compact, chunky, soft corners.
A heavy, oblique sans with rounded, fully filled counters and smooth, low-contrast strokes. The letterforms lean forward with a consistent slant, giving a sense of motion, while terminals stay clean and largely unmodulated. Curves are generous and circular (notably in O/C/G and the bowls), and joins are sturdy, producing a compact, high-ink silhouette. Uppercase forms feel broad and stable with simple geometry; lowercase is similarly sturdy with single-storey a and g, and a short, robust i/j treatment that reads clearly at display sizes. Numerals match the same chunky, rounded construction, with uniform stroke weight and clear, simplified shapes.
Best suited to display typography where impact is the goal: headlines, posters, retail and event graphics, sports and activewear branding, packaging callouts, and bold UI banners. It can also work for short labels or navigation where a strong, energetic emphasis is needed, especially at medium-to-large sizes.
The overall tone is energetic and confident, with a sporty, promotional feel. Its forward slant and dense silhouettes suggest speed and impact, while the rounded construction keeps it approachable rather than harsh. The result is a contemporary voice that feels suited to attention-grabbing headlines and bold brand statements.
This design appears intended as a bold, motion-forward sans for attention-driven communication. The combination of heavy weight, oblique stance, and rounded geometry aims to deliver immediacy and legibility in big, high-contrast applications while maintaining a friendly, modern character.
Spacing appears generous enough to keep the very heavy forms from clogging, especially in the sample text, though the dense weight and oblique angle make it more at home in short lines than in long reading. The Q’s diagonal tail and the strong diagonal structure in K/R/W/X reinforce the dynamic, angular rhythm within an otherwise rounded system.