Sans Normal Adguz 3 is a regular weight, very wide, low contrast, italic, tall x-height font visually similar to 'Sztos' by Machalski and 'RF Dewi' by Russian Fonts (names referenced only for comparison).
Keywords: headlines, branding, posters, sports graphics, product ui, modern, dynamic, clean, sporty, technical, convey motion, modern clarity, geometric neutrality, brand distinctiveness, geometric, oblique, monoline, open apertures, rounded terminals.
A geometric sans with a pronounced oblique slant and broad, generous proportions. Strokes are consistently even and monolinear, with smooth circular/elliptical bowls and rounded joins that keep the texture steady at text sizes. Counters are open and roomy, and many letters show clean, engineered cuts (notably in diagonals and angled terminals), producing crisp word shapes without sharp contrast. The lowercase set is built around a tall x-height and wide spacing, giving lines a bright, airy color.
Best suited for display typography where its wide stance and slanted energy can read as intentional—brand marks, editorial headlines, posters, and motion or sports-related graphics. It can also work for short UI labels and product messaging where a clean, modern voice is needed, though the strong oblique posture will dominate longer passages.
The overall tone feels contemporary and kinetic, with an aerodynamic, forward-leaning posture. Its geometry and even rhythm read as purposeful and efficient, suggesting a tech-leaning, performance-oriented voice rather than a decorative or nostalgic one.
The design appears intended to deliver a modern geometric sans with built-in motion: wide letterforms, open counters, and a strong slant that maintains clarity while projecting speed and confidence. Its restrained detailing and even stroke weight prioritize consistency across mixed-case text and numerals.
The italic angle is strong and consistent across uppercase, lowercase, and figures, creating a unified rightward motion. Round forms like O/Q and the numeral 0 stay smooth and stable, while diagonals in K/V/W/X/Y add a crisp, energetic cadence in headlines and short bursts of text.