Sans Normal Dagif 13 is a regular weight, narrow, low contrast, upright, short x-height font.
Keywords: branding, posters, packaging, headlines, kids media, friendly, playful, casual, humanist, retro, approachability, informality, human warmth, display character, rounded, soft, hand-drawn, quirky, informal.
This typeface is a clean sans with softly rounded curves and a subtly irregular, hand-made rhythm. Strokes stay mostly even, with gentle modulation coming more from tapering terminals and slight shape wobble than from contrast. Proportions are compact and somewhat condensed, with narrow bowls and open counters that keep letters readable despite the quirky shaping. Terminals are generally blunt or lightly tapered, and the overall fit feels relaxed rather than mechanically uniform.
Well-suited to friendly branding, packaging, posters, and headline text where a casual, personable voice is desired. It can also work for short UI labels or social graphics when you want something warmer than a neutral grotesk, but it’s most convincing in display and short-form settings where its hand-drawn rhythm can be appreciated.
The overall tone is approachable and lighthearted, with a casual, slightly whimsical personality. Its mild irregularities and rounded geometry give it a warm, human presence that feels less corporate and more conversational. The vibe leans contemporary-friendly with a hint of retro sign-painting simplicity.
The design appears intended to offer a simple sans framework with a deliberately human, slightly imperfect finish—prioritizing charm and approachability over strict geometric precision. It aims to remain readable while injecting an informal, hand-crafted feel into everyday typography.
Caps and lowercase maintain a consistent, simplified construction, and the numerals share the same rounded, slightly uneven cadence. The design reads best when allowed some breathing room, where the gentle inconsistencies register as character rather than noise.