Distressed Esbo 3 is a regular weight, normal width, high contrast, upright, normal x-height font visually similar to 'TT Norms Pro' by TypeType and 'Coco Gothic Pro', 'Coco Sharp', and 'Cocogoose Classic' by Zetafonts (names referenced only for comparison).
Keywords: posters, packaging, branding, headlines, merch, rugged, vintage, handmade, playful, bold, aged print, handmade feel, retro flavor, display impact, textured, roughened, rounded, chunky, ink-worn.
A chunky, rounded sans with simplified geometry and slightly softened corners, set upright with sturdy verticals and open counters. The strokes appear intentionally worn, with irregular interior speckling and small chips that mimic aged ink or rough printing. Curves are broad and smooth (not angular), while terminals stay blunt and friendly rather than sharp. Overall spacing reads even and readable in text, with a subtly hand-pressed feel created by the consistent distress pattern across letters and numerals.
Best suited to display contexts where texture is part of the message—posters, event graphics, product packaging, brand marks, and merchandise. It can also work for short text blocks or pull quotes when set large enough for the distressed detail to read clearly.
The texture and softened forms give the type a casual, lived-in personality—evoking retro packaging, screen-printed posters, and well-used signage. It feels approachable and energetic rather than severe, balancing bold presence with a playful, handmade warmth.
Designed to deliver a bold, friendly sans silhouette while adding instant character through a consistent worn-print texture, suggesting authenticity and a tactile, analog production method.
The distressing is distributed inside the strokes and along edges, creating contrast between solid letterforms and speckled wear without collapsing the silhouettes. Numerals match the same robust, rounded construction, helping headlines and display strings feel cohesive.