Sans Normal Efrir 15 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Dexa Pro' and 'Dexa Pro Variable' by Artegra (names referenced only for comparison).
Keywords: ui text, branding, headlines, marketing, editorial, modern, friendly, clean, approachable, smooth, clarity, approachability, modernity, readability, simplicity, rounded, open, airy, slanted, geometric.
A clean slanted sans with rounded, near-monoline strokes and a softly geometric construction. Curves are smooth and circular, terminals are generally blunt with gentle rounding, and counters stay open for clarity. Uppercase forms feel spacious and calm, while the lowercase maintains an even rhythm with straightforward shapes (notably a single-storey-style a and a simple, open e). Numerals are plain and readable, matching the same smooth, open drawing and consistent stroke behavior.
Well-suited to interface typography, product branding, and marketing systems that want a modern sans with a softer edge. It can carry short headlines and subheads with a clean, contemporary feel, and it remains comfortable for short-to-medium reading in editorial layouts where a subtle sense of motion is desirable.
The overall tone is contemporary and approachable, with a warm, easygoing slant that adds motion without becoming expressive or decorative. Its rounded geometry reads as friendly and accessible, making it feel at home in modern, human-centered interfaces and communications.
Likely designed to deliver a modern, friendly sans voice with a built-in sense of pace from the slant, while keeping forms simple, open, and highly legible. The rounded geometric construction suggests an intention to feel approachable and current rather than technical or austere.
Letterforms show a consistent rightward inclination and generous internal space, which helps keep text from feeling dense. The drawing favors clarity over personality-heavy details, yielding a neutral, polished texture at paragraph sizes.