Serif Normal Fular 2 is a regular weight, wide, high contrast, italic, normal x-height font visually similar to 'Century Schoolbook' and 'Century Schoolbook WGL' by Bitstream, 'Century Schoolbook DT' by DTP Types, 'Linotype Maral Armenian' by Linotype, and 'Monotype Century Schoolbook' by Monotype (names referenced only for comparison).
Keywords: editorial, book design, magazines, branding, invitations, literary, elegant, traditional, confident, editorial voice, elegant emphasis, classical readability, refined branding, bracketed, crisp, calligraphic, dynamic, bookish.
This typeface is a slanted serif with pronounced thick–thin modulation and crisp, tapering terminals. Serifs are bracketed and relatively fine, helping the letterforms stay sharp despite the substantial contrast. The construction feels slightly calligraphic: curves swell into heavier strokes, joins are smooth, and many forms end in angled or subtly hooked finishes. Proportions read on the broader side with open counters, and the overall rhythm is lively, with the italic angle and contrast creating a forward, energetic texture in text.
This font suits editorial typography where an italic voice is meant to carry emphasis with authority—magazine features, book typography, and pull quotes. It also works for sophisticated branding, packaging, and formal invitations where a classic serif tone and high-contrast elegance are desirable. For longer passages, it performs best when given adequate size and leading to let the fine serifs and stroke modulation breathe.
The tone is classic and editorial, leaning toward refined and literary rather than casual. Its energetic slant and high contrast add a sense of drama and sophistication, evoking traditional publishing and formal correspondence. Overall it feels poised and confident, with a distinctly old-style, cultured flavor.
The design appears intended to provide a conventional serif foundation with an assertive italic character—combining traditional proportions with sharper contrast and a distinctly forward-leaning rhythm. It aims to deliver a polished, publishing-ready texture while preserving enough calligraphic nuance to feel expressive in headlines and emphasized text.
In the sample text, the face holds together well at display and paragraph sizes, producing a strong diagonal flow and clear word shapes. Capitals have a stately presence, while lowercase forms show expressive details (notably in curved letters and descenders) that increase personality without becoming ornamental. Numerals match the text color and exhibit the same contrast and angled stress, keeping mixed text and numbers visually consistent.