Serif Normal Yalus 3 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: books, editorial, magazines, essays, branding, classic, literary, formal, scholarly, refined, text readability, classic tone, editorial utility, timeless appeal, bracketed serifs, calligraphic, oldstyle, organic, open counters.
A traditional serif with gently bracketed serifs and softly tapered strokes that create an organic, calligraphic rhythm. The letterforms show modest stroke modulation and rounded joins, with open counters and a slightly lively baseline presence rather than rigid geometry. Uppercase proportions feel stately and balanced, while the lowercase reads as an oldstyle text face with a single-storey “g,” a compact “a,” and a moderate, readable x-height. Numerals are classic and bookish in feel, with curved forms and restrained detailing that keeps the texture even in paragraph settings.
Well-suited to book typography, editorial layouts, and magazine text where an even, comfortable reading texture is important. It can also support formal communications and understated branding that benefits from a classic serif tone, particularly in headlines paired with body copy from the same family.
The overall tone is classic and literary, suggesting a dependable, cultivated voice. It feels formal without being severe, offering a warm, humanist elegance suited to long-form reading and editorial presentation.
The design appears intended as a conventional, versatile text serif that balances tradition with approachable warmth. Its measured contrast and calligraphic shaping aim to produce a stable paragraph color while retaining enough character for display sizes.
Serif treatment is consistent across the set, with tapered terminals and bracket transitions that help maintain a smooth text color. The design avoids extreme sharpness or high contrast, favoring steady readability and a familiar, time-tested texture.