Sans Normal Iblob 2 is a light, normal width, medium contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, editorial, social media, friendly, casual, lively, approachable, hand-drawn, humanist tone, informal voice, everyday legibility, motion emphasis, rounded, monolinear, soft terminals, slanted, open counters.
A right-slanted, sans letterform with rounded construction and a smooth, mostly monoline stroke. Curves are generous and slightly elastic, with soft, tapered-looking terminals that keep the texture light and airy. Proportions vary a bit from glyph to glyph, giving the alphabet a human, handwritten rhythm while maintaining clear silhouettes. Lowercase forms are simple and open, with single-storey shapes where expected, and numerals follow the same rounded, gently angled style.
Well-suited for branding and packaging that want a personable voice, as well as posters, pull quotes, and short editorial passages where an informal italic tone adds motion. It also works well for digital graphics and social media copy that benefits from a friendly, handwritten-inflected sans.
The overall tone feels friendly and informal, with a breezy, personal cadence that suggests quick, confident writing. Its soft curves and relaxed slant give it an upbeat, conversational character rather than a strict, technical one.
The design appears intended to bridge an everyday handwritten feel with the clarity of a sans italic, offering a light, energetic texture for display and text accents while keeping shapes straightforward and legible.
Text samples show even color in continuous reading, with moderate spacing and good differentiation between key shapes (notably the open forms of c/e and the clear, rounded bowls). The capitals read cleanly as a companion to the more handwritten-feeling lowercase, making mixed-case settings feel cohesive.