Sans Normal Jagov 1 is a regular weight, very wide, low contrast, upright, tall x-height font.
Keywords: ui text, signage, editorial, presentations, branding, modern, neutral, clean, open, technical, clarity, neutrality, modernization, usability, systematic design, rounded, geometric, monoline, airy, smooth.
A rounded, geometric sans with largely monoline strokes and generous internal space. Curves are built from clean circular/elliptical forms, while joins and terminals stay crisp and straightforward, producing a clear, engineered rhythm. Proportions lean broad with open counters and steady spacing; the lowercase benefits from a prominent x-height that keeps forms compact and legible. Numerals follow the same smooth, low-friction construction, with simple, readable shapes and minimal ornamentation.
It suits UI and product typography, dashboards, and wayfinding where clarity and even texture matter. The broad, open shapes also work well for headlines, presentation slides, and modern brand systems that want a clean, contemporary voice without sharpness.
The overall tone is contemporary and matter-of-fact, with an approachable softness from the rounded geometry. Its openness and even texture read as calm and rational rather than expressive, giving it a quietly technical, interface-friendly character.
The design appears aimed at a versatile, contemporary sans that prioritizes clarity through open shapes and consistent, geometric construction. It balances a technical, systematic build with rounded forms to remain friendly and unobtrusive in everyday reading and interface contexts.
The font maintains consistent stroke behavior across cases, and the bowl-based letters (like o/c/e) show a controlled, near-geometric roundness. Diagonal forms (such as v/w/x/y) keep a clean, linear feel that reinforces the structured, modern impression.