Sans Normal Ribev 7 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Core Sans C' and 'Core Sans CR' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, chunky, approachable, soft, approachability, impact, clarity, softness, modern display, rounded terminals, compact, bubbly, quirky, high contrast counters.
A heavy, rounded sans with monoline construction and generously softened corners throughout. Curves are broad and circular, while straights finish with blunt, rounded terminals, giving letters a molded, cushiony silhouette. Counters are relatively small for the weight, and joins are smooth and slightly compact, creating dense, dark word shapes. Uppercase forms are sturdy and simple; lowercase is similarly robust with single-story shapes and a straightforward, geometric rhythm that stays consistent across text.
Best suited to headlines and short statements where a bold, friendly voice is needed—such as posters, brand marks, packaging, and storefront or wayfinding-style signage. It also works well for youth-oriented or casual editorial callouts where a soft, chunky sans can provide emphasis without feeling aggressive.
The overall tone is warm and informal, with a playful, slightly quirky friendliness that reads more like soft signage than strict modernism. Its chunky color and rounded detailing feel welcoming and confident, lending an easygoing personality even at large sizes.
Likely designed to deliver a highly legible, high-impact sans with softened geometry—combining sturdy proportions and compact counters with a welcoming, playful presence. The consistent rounding and monoline build suggest an intention to create a cohesive, approachable display workhorse for modern branding and large-scale text.
The figures match the same rounded, weighty logic as the letters, with simple, highly legible silhouettes and minimal internal detailing. The sample text shows strong, even texture at display sizes, where the rounded corners and compact counters become a defining stylistic feature.