Serif Normal Allu 10 is a bold, normal width, high contrast, italic, normal x-height font visually similar to 'Candide', 'Carrara Fina', 'Mangan', and 'Mangan Nova' by Hoftype and 'Alinea Serif' by Présence Typo (names referenced only for comparison).
Keywords: headlines, editorial, book covers, pull quotes, magazine design, formal, literary, classic, assertive, italic emphasis, editorial authority, classic tone, display impact, bracketed serifs, calligraphic stress, sharp terminals, teardrop terminals, oldstyle figures.
A compact italic serif with pronounced calligraphic stress and strong thick–thin modulation. Serifs are bracketed and tapered, with sharp, slightly hooked terminals that give the contours a lively, chiselled edge. The uppercase shows a traditional, inscriptional stance with generous curves and wedge-like finishing, while the lowercase is compact and energetic with a rightward slant and tight internal spaces. Numerals read as oldstyle figures, integrating smoothly with the text rhythm and reinforcing the type’s bookish texture.
Best suited to editorial typography where an emphatic italic is needed for headlines, pull quotes, standfirsts, and cover lines. It can also work for short passages of display text in book or magazine contexts where a classic, high-contrast serif texture is desirable.
The overall tone is classic and literary, with an assertive, editorial voice. Its brisk italic movement and crisp terminals feel formal and intentional, suggesting tradition and authority rather than casual friendliness.
The design appears intended as a traditional italic for text-seriffed families, emphasizing calligraphic movement, clear hierarchy, and a historically rooted color on the page. Its strong contrast and crisp finishing strokes suggest a focus on impactful emphasis in editorial settings rather than neutral, low-contrast reading.
The texture in running text is dark and cohesive, with a slightly condensed feel created by narrow counters and strong contrast. Curves are smooth but end in distinctly pointed finishing strokes, which adds sparkle at larger sizes and a firm, engraved impression in headlines.