Sans Superellipse Pogub 3 is a bold, very narrow, medium contrast, upright, normal x-height font visually similar to 'JH Flynn' by JH Fonts, 'PODIUM Sharp' by Machalski, and 'Mynalos' by Maulana Creative (names referenced only for comparison).
Keywords: posters, headlines, signage, packaging, logos, industrial, condensed, authoritative, utilitarian, retro, space saving, high impact, technical voice, display utility, tall, compact, blocky, rounded-rectangular, stencil-like.
A tall, tightly set sans with compact proportions and a strong vertical rhythm. Strokes are mostly monolinear with subtly modulated joins, and corners often resolve into rounded-rectangular (superellipse-like) terminals that keep the forms crisp without feeling sharp. Counters are narrow and elongated, with rounded rectangular bowls and small apertures that emphasize a compact, columnar texture. Numerals and capitals follow the same condensed geometry, producing a dense, high-impact silhouette in headlines and signage-style settings.
Best suited for display use where compact width and strong presence are beneficial: posters, headlines, signage, and packaging. It can also work for wordmarks and badges that need a tall, engineered look, especially when space is limited horizontally.
The overall tone is industrial and no-nonsense, with a hint of retro display character reminiscent of technical labeling and engineered graphics. Its narrow, tall shapes read as assertive and space-efficient, projecting clarity and control rather than warmth. The squared-yet-rounded geometry gives it a modernized utilitarian feel.
The design appears intended to deliver maximum impact in a narrow footprint, using rounded-rectangular construction to stay legible while maintaining a distinctive, technical voice. It balances strict verticality with softened corners to avoid harshness and to keep large-size rendering clean and consistent.
Several letters feature clipped or stepped details at terminals and joins, creating a slightly mechanical, stencil-adjacent flavor without fully breaking strokes. The tight internal spaces and tall ascenders/descenders make the texture feel vertical and compressed, especially in mixed-case text.