Sans Normal Oldiv 1 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Noah' by Fontfabric, 'Mersin' and 'Rapor' by Hurufatfont, 'Qualion Neue' by ROHH, 'Galano Classic' by René Bieder, and 'Santral' by Taner Ardali (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, friendly, clean, confident, utilitarian, impact, legibility, simplicity, versatility, contemporary, geometric, rounded, compact, high-clarity, sturdy.
A heavy, geometric sans with large counters, smooth circular bowls, and straight-sided verticals that keep the overall color even. Curves are clean and continuous with minimal contrast, and joins are handled simply, producing sturdy letterforms. Terminals are predominantly flat and squared-off, while apertures stay open enough for clarity at display sizes. The lowercase shows a single-storey a and g, and the figures are rounded and fairly wide, reinforcing the typeface’s solid, contemporary rhythm.
It performs best in headlines, hero copy, and short blocks of text where its strong weight and open counters can carry impact without clogging up. The clean geometry also suits logos, packaging, signage, and interface headings where a sturdy, contemporary voice is needed.
The font reads as modern and approachable, with a straightforward, no-nonsense tone. Its broad curves and generous interior space soften the weight, giving it a friendly, confident presence suited to contemporary branding.
The design intent appears to be a versatile, modern sans that prioritizes immediate legibility and strong visual presence. By combining geometric roundness with simple terminals and consistent stroke strength, it aims to work as a dependable display and branding workhorse.
Spacing appears comfortable for large text, and the shapes remain consistent across uppercase, lowercase, and numerals. The design leans toward geometric construction, with near-circular O/Q forms and simplified diagonals, giving it a crisp, structured feel without sharpness.