Cursive Efrim 7 is a regular weight, narrow, medium contrast, italic, very short x-height font.
Keywords: branding, packaging, posters, social media, invitations, casual, friendly, lively, personal, retro, handwritten feel, expressive display, signature style, casual tone, brushy, looping, flowing, rounded, slanted.
A slanted cursive script with a brush-pen feel, built from smooth, rounded strokes and modest stroke modulation. Letterforms show lively, handwritten irregularity in spacing and width, with frequent entry/exit strokes that encourage connecting in running text. Capitals are large and decorative with looping swashes, while lowercase forms stay compact with narrow proportions and tight counters. Terminals are generally tapered and slightly hooked, reinforcing a quick, continuous writing rhythm.
Well-suited for branding accents, product packaging, café or boutique signage, and promotional headlines where a handwritten voice is desirable. It also works for invitations, greeting cards, and social media graphics, especially when paired with a simple sans for supporting copy.
The overall tone is warm and personable, like an energetic handwritten note or a casual signature. Its sweeping capitals and fluid joins add a slightly nostalgic, mid-century sign-painting flavor while remaining approachable rather than formal.
Likely designed to capture fast, confident penmanship with a brushed, calligraphic glide—prioritizing character and momentum over strict uniformity. The expressive capital swashes and flowing connections suggest an aim toward signature-like display use and friendly, informal messaging.
Readability is strongest at display and short-text sizes where the pronounced slant and tight internal spaces remain clear. The more ornate capitals and occasional deep loops can become visually dominant in all-caps settings, so mixed case tends to look most balanced.