Sans Normal Ibbih 7 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: editorial, packaging, branding, posters, ui, friendly, casual, approachable, lively, modern, approachability, readability, informality, movement, rounded, humanist, soft terminals, open apertures, oblique.
This italic sans presents rounded, softly modulated strokes with consistently low contrast and gently tapered terminals. Curves are generous and smooth, producing open counters in letters like C, O, and e, while joins stay clean and uncluttered. The overall rhythm is slightly springy, with a clear rightward slant and a mix of broad and narrow forms that gives the texture subtle, natural variation rather than rigid uniformity.
It works well for editorial headlines and short-to-medium passages where a relaxed italic voice is desired. The rounded, open shapes also suit branding, packaging, and promotional materials that benefit from an approachable tone. In UI or product contexts, it can function effectively for emphasis, labels, or friendly interface messaging when paired with a more neutral upright companion.
The tone is warm and informal, reading as friendly and conversational rather than technical or corporate. Its rounded construction and easy slant add a sense of motion and ease, making it feel welcoming and light on the page.
The design appears intended to deliver a contemporary italic sans that prioritizes readability and warmth over strict geometry. By combining open apertures, rounded terminals, and an energetic slant, it aims to provide a personable voice suitable for everyday communication and expressive display use.
Uppercase forms remain simple and legible, with rounded corners and minimal geometric strictness, while lowercase shapes emphasize openness and smooth curvature. Numerals follow the same soft, rounded logic, keeping the set cohesive in running text.