Serif Normal Pekad 4 is a regular weight, wide, very high contrast, upright, normal x-height font.
Keywords: magazines, headlines, branding, luxury packaging, posters, editorial, luxury, fashion, dramatic, refined, editorial display, luxury branding, high-contrast elegance, headline impact, modern serif, hairline serifs, sharp terminals, crisp, high fashion.
This typeface is a high-contrast serif with prominent thick-to-thin transitions, razor-like hairlines, and crisp, tapered terminals. Serifs are fine and pointed, often appearing as delicate wedges or hairline brackets, giving stems a polished, cut-in look rather than a blunt finish. The proportions read on the wider side with ample internal counters and generous spacing, while the curves (notably in O/Q and the lowercase bowls) feel smooth and controlled. Overall rhythm is formal and composed, with a clean vertical stance and elegant, calligraphic stress translated into a contemporary, sharply finished outline.
This font is well suited to magazine headlines, cover lines, and editorial titling where contrast and elegance are assets. It also fits premium branding systems—beauty, fashion, jewelry, boutique hospitality—and packaging or labels that benefit from a refined, high-contrast serif voice. For best results, use it at display sizes or in high-quality print/digital contexts where the hairlines can remain clean.
The font communicates a distinctly editorial, high-end tone—confident, stylish, and slightly theatrical. Its sharp contrast and fine details evoke fashion mastheads and luxury packaging, projecting refinement and prestige rather than warmth or casualness.
The design appears intended to deliver a contemporary take on a classic high-contrast serif: bold, sculpted forms anchored by delicate hairlines for maximum elegance in display typography. Its wide stance and crisp detailing suggest a focus on impactful titles and brand-forward wordmarks rather than utilitarian, text-heavy settings.
At larger sizes the hairline serifs and thin strokes become a defining feature, creating sparkle and sophistication; in smaller settings those thin parts may become visually fragile depending on output conditions. Numerals and capitals appear designed to hold attention in display contexts, with sleek silhouettes and pronounced contrast that reads as deliberate and premium.