Sans Normal Utrad 5 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, editorial, marketing, packaging, modern, friendly, clean, dynamic, casual, clarity, approachability, modernity, emphasis, oblique, rounded, humanist, open apertures, soft terminals.
A slanted sans with smooth, rounded construction and gently modulated curves. Strokes remain largely even, with soft, slightly tapered terminals and a consistent, flowing rhythm across the set. Capitals are straightforward and geometric-leaning, while lowercase forms feel more humanist, with open apertures and simple, single-storey shapes that keep counters airy. Numerals are similarly rounded and readable, with clear differentiation and an overall forward-leaning, energetic texture in lines of text.
Well-suited to interfaces and product copy where an oblique sans can add emphasis without sacrificing legibility. It also fits branding and marketing systems that want a contemporary, friendly voice, and can work in editorial sidebars, pull quotes, or short headlines where its slant and rounded forms create momentum.
The overall tone is modern and approachable, with a subtle sense of motion from the oblique stance. Its rounded joins and open shapes keep it friendly rather than technical, lending a conversational, everyday feel that still reads as contemporary and polished.
The design appears intended as an everyday oblique sans that balances geometric cleanliness with humanist warmth. It aims to provide a clear, modern reading experience while adding a built-in sense of emphasis and motion through its consistent slant and softened terminals.
The italic angle is consistent and gives text a cohesive forward drive without becoming calligraphic. Letterforms prioritize clarity over sharp detailing, producing a smooth grayscale that holds together well in longer settings while retaining enough character for display use.