Sans Other Ehva 7 is a very bold, normal width, monoline, italic, normal x-height font.
Keywords: sports branding, esports, posters, headlines, logotypes, sporty, aggressive, futuristic, energetic, tactical, speed cue, high impact, tech edge, brand punch, display focus, angular, oblique, condensed feel, squared counters, corner-cut.
A heavy, oblique sans with a sharply angular construction and frequent corner cuts that create a faceted, machined look. Strokes read largely uniform in thickness, with squared curves and polygonal joins replacing round terminals; many shapes have chamfered edges and tight, rectangular counters. The rhythm is compact and forward-leaning, with blocky silhouettes and a slightly compressed, speed-oriented stance. Numerals and capitals maintain the same hard-edged geometry, producing a consistent, high-impact texture in lines of text.
Best suited to headlines, event posters, team or league branding, esports identities, and punchy packaging or merchandise graphics where a bold, fast aesthetic is desired. It can work for short UI labels or badges when set large enough, but is less comfortable for long passages due to its dense, angular detailing.
The overall tone is fast, forceful, and competitive, suggesting motion and urgency. Its sharp angles and slanted stance evoke motorsport, gaming, and action branding, with a slightly industrial, tactical edge.
The letterforms appear designed to deliver maximum impact and a sense of speed through an oblique slant, squared geometry, and consistent, high-weight strokes. The repeated corner cuts and compact spacing cues aim to create a cohesive, aggressive voice tailored to display typography.
The design relies on distinctive cut-ins and notches in several forms, which adds character but also increases visual busyness at smaller sizes. It performs best when given room to breathe—short words, larger sizes, and generous tracking help keep the letterforms from clumping.