Print Ugnor 7 is a light, narrow, high contrast, upright, short x-height font.
Keywords: invitations, greeting cards, children’s books, packaging, craft branding, whimsical, playful, handmade, storybook, friendly, handmade warmth, casual charm, decorative text, friendly branding, brushy, looped, bouncy, tapered, calligraphic.
A lively handwritten print with loosely calligraphic construction and visible stroke modulation. Forms are mostly upright with a gently uneven baseline and varied character widths that create an organic rhythm. Strokes show tapered terminals and occasional ink-like swell, with soft curves, open counters, and round, slightly irregular bowls. Capitals are simple and airy, while lowercase introduces more movement through loops and descenders, giving the set a casual, drawn-by-hand consistency.
Well suited to short-to-medium text where an approachable, handmade voice is desired—such as invitations, greeting cards, children’s editorial, labels, and artisanal packaging. It also works effectively for headings, pull quotes, and brand marks that benefit from a personal, non-mechanical texture.
The overall tone is warm and whimsical, with a lighthearted, storybook feel. Its irregularities read as intentional and personable rather than rough, suggesting friendly, human communication. The mix of crisp strokes and soft curves adds a touch of charm that feels informal and inviting.
The design appears intended to capture the immediacy of pen or brush lettering in an unconnected print style, balancing readability with expressive stroke contrast and charming irregularity. It aims to feel personable and decorative without becoming overly ornate.
Numerals and punctuation match the same tapered, brushy logic, and the font maintains recognizable letterforms even with its playful proportions. Spacing appears moderately open in text, supporting legibility while preserving a spontaneous, handwritten cadence.