Sans Contrasted Ulvy 10 is a regular weight, very wide, very high contrast, upright, short x-height font.
Keywords: headlines, logotypes, posters, editorial, packaging, avant-garde, retro, high-fashion, architectural, display impact, graphic texture, brand distinctiveness, modern retro, stencil-like, modular, geometric, flared, crisp.
A highly stylized, geometric sans with dramatic contrast created by thick, rounded vertical masses and very thin connective strokes. Many counters and apertures read as sculpted cut-ins, producing a stencil-like, segmented feel while keeping overall forms clean and symmetrical. Curves are smooth and precise, terminals are often blunt or softly rounded, and several letters show distinctive horizontal splits that emphasize the font’s modular construction. Spacing and letterfit appear intentionally bold and display-oriented, with a strong, graphic rhythm across both uppercase and lowercase.
Best suited for headlines, magazine covers, brand marks, and short display lines where the contrast and internal cutouts can be appreciated. It can also work well on packaging and promotional graphics that benefit from a distinctive, high-impact voice. For longer passages, it’s likely strongest when used sparingly as a typographic accent or for pull quotes.
The tone is bold and designed, leaning toward avant-garde and fashion-forward aesthetics with a retro-modern edge. Its sharp light–dark interplay feels dramatic and theatrical, giving text a poster-like presence even at moderate sizes. The repeated internal cutouts add a crafted, decorative sophistication that reads more as branding and editorial than utilitarian signage.
The design appears intended to reinterpret a clean sans structure through extreme contrast and deliberate segmentation, turning familiar letterforms into graphic objects. Its consistent cutout motif suggests an emphasis on memorable branding and striking editorial texture rather than neutral, everyday reading.
The lowercase is notably compact in vertical feel relative to the uppercase, and the set shows pronounced personality in key glyphs (such as the segmented bowls and angular diagonals). Numerals and punctuation maintain the same cut-and-contrast logic, reinforcing a cohesive, systematized look across the character set.