Sans Superellipse Imret 7 is a very bold, wide, medium contrast, italic, tall x-height font.
Keywords: sports branding, automotive, gaming, tech branding, posters, sporty, futuristic, dynamic, assertive, sleek, high impact, speed cue, modern branding, logo friendly, display clarity, oblique, rounded, soft corners, streamlined, compact apertures.
A heavy, oblique sans with broad proportions and rounded-rectangle construction throughout. Strokes are smooth and consistently weighty, with softened corners and squared-off terminals that feel engineered rather than calligraphic. Counters tend to be compact and somewhat closed, especially in letters like a, e, s, and 8, giving the face a dense, high-impact texture. The overall rhythm is forward-leaning and tightly knit, with an emphasis on continuous curves, clean joins, and a uniform, aerodynamic silhouette across letters and numerals.
Best suited to branding and headline settings where a fast, modern voice is needed—sports identities, automotive or motorsport graphics, gaming titles, and tech-forward product marks. It can work for short bursts of copy in ads or packaging, but its dense counters and strong slant make it more effective for display typography than long-form text.
The font projects speed and power, with a contemporary, performance-oriented tone. Its rounded geometry and forward slant suggest motion and modern industrial design, reading as confident and energetic rather than casual or literary. The dense shapes and softened corners balance aggression with a smooth, tech-forward polish.
The design appears intended to deliver a high-energy, contemporary sans optimized for impact: wide, rounded-rect forms paired with an oblique stance to imply motion. It prioritizes a cohesive, aerodynamic silhouette that stays consistent across uppercase, lowercase, and numerals for strong logo and headline performance.
Round letters like O and Q appear more superelliptical than purely circular, reinforcing a squared-but-soft geometry. The numerals echo the same language, with flattened curves and sturdy, stable forms that maintain a cohesive, display-focused presence in running text. The overall impression favors impact and brandable shape over open, airy readability at small sizes.