Serif Normal Velud 2 is a light, normal width, very high contrast, upright, normal x-height font.
Keywords: magazines, book titles, headlines, luxury branding, packaging, elegant, editorial, refined, formal, fashion, editorial polish, luxury tone, classic revival, display emphasis, hairline serifs, bracketed serifs, didone-like, vertical stress, crisp terminals.
A refined serif with sharply differentiated thick and thin strokes and a distinctly vertical, columnar rhythm. Serifs are fine and clean, tending toward hairline proportions with subtle bracketing, while stems remain crisp and straight. The capitals feel stately and measured, with ample counters and carefully controlled curves; the lowercase follows with compact, disciplined shapes and delicate entry/exit strokes. Numerals match the overall polish, with high-contrast forms and precise joins that keep the texture smooth in continuous text.
Well suited to fashion and culture magazines, book jackets, and headline typography where elegance and sharp detail are desirable. It can also support premium branding and packaging when used at sizes that preserve the thin strokes and serifs, and in print or high-resolution digital contexts where fine contrast reproduces cleanly.
The overall tone is sophisticated and contemporary-classic, projecting luxury and restraint rather than warmth or ruggedness. Its sparkling thin strokes and poised proportions evoke high-end editorial typography and formal brand voices.
The design appears intended to deliver a polished, modern interpretation of high-contrast serif conventions, balancing dramatic stroke modulation with controlled spacing for articulate, upscale typography in editorial and brand settings.
In the text sample, the face maintains a consistent, even typographic color for such a contrasty design, with punctuation and round letters rendered with particularly fine hairlines. The italic is not shown; the presented style reads as a composed roman suited to display and carefully sized text.