Print Admu 12 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: children’s media, packaging, posters, social graphics, craft labels, friendly, playful, casual, approachable, lively, human touch, casual clarity, friendly branding, informal display, rounded, hand-drawn, soft, bouncy, quirky.
A casual handwritten print with a consistent, marker-like stroke and rounded terminals. The letterforms lean gently forward and show subtle bounce in baseline and proportions, creating an informal rhythm. Curves are smooth and open, counters are generous, and joins stay simple rather than calligraphic. Overall spacing feels slightly irregular in a natural way, with a few letters running wider or narrower to preserve a hand-drawn character.
This style suits short-to-medium text where an informal human touch is desirable, such as kids-oriented materials, casual branding, packaging callouts, posters, invitations, and social media graphics. It works especially well for headings, quotes, and captions where friendliness and legibility need to coexist.
The font reads warm and easygoing, with a lighthearted, conversational tone. Its soft shapes and friendly slant give it an approachable personality that feels personal rather than polished or corporate.
The design appears intended to mimic neat, quick handwriting with a steady pen/marker feel—prioritizing clarity while retaining the spontaneity of hand-drawn letterforms.
Capitals are straightforward and readable, while lowercase forms add the most character through rounded shoulders and slightly varied widths. Numerals follow the same hand-drawn logic, staying clear and simple with softly curved strokes.