Print Utguj 7 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, book covers, packaging, children’s titles, playful, folkloric, quirky, handmade, storybook, human warmth, expressive display, casual charm, handmade feel, brushy, chiseled, irregular, organic, bouncy.
A lively, hand-drawn display face with slightly condensed proportions and a brushy, chiseled stroke feel. Letterforms show gentle wobble and intentional irregularity, with tapered terminals, soft ink-like swelling, and occasional angular cuts that suggest quick pen or brush movement. Curves are rounded but not perfectly smooth, counters vary in size, and spacing has a natural, uneven rhythm that keeps words energetic. Numerals and capitals carry the same handmade texture, with simplified shapes and prominent stroke modulation that reads clearly at larger sizes.
Best suited for short-form text where personality matters—posters, headlines, book covers, product packaging, and event or café branding. It also works well for children’s titles and playful editorial callouts, especially when set with generous tracking and ample line spacing.
The overall tone is playful and folksy, with a quirky, storybook personality. Its uneven rhythm and soft, hand-rendered edges feel friendly and informal, lending a crafted, human voice rather than a polished corporate one.
The design appears intended to deliver an approachable, handcrafted voice with strong visual character. By combining brush-like modulation with slightly irregular construction, it prioritizes warmth and expressiveness over mechanical uniformity, making it ideal for display settings that want a casual, artisanal feel.
Capitals are expressive and slightly top-heavy, while lowercase forms remain compact and readable; ascenders and descenders add vertical bounce. Sharp joins appear selectively (notably in diagonals and some terminals), creating a distinctive cut-paper/brushstroke character without turning harsh.