Sans Normal Pymol 7 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'EQ' by Cadson Demak, 'Seconda Soft' by Durotype, 'Interval Next' by Mostardesign, and 'Organic Pro' by Positype (names referenced only for comparison).
Keywords: branding, packaging, headlines, ui, signage, friendly, modern, clean, approachable, confident, approachability, clarity, versatility, modernity, brand friendliness, rounded, soft corners, geometric, even rhythm, high legibility.
A rounded, geometric sans with uniform stroke weight and softened terminals throughout. Curves are smooth and generous, giving counters a open, circular feel (notably in O, o, and e), while straight strokes maintain steady width and clean joins. Uppercase forms are compact and stable with broad shoulders and minimal modulation; lowercase is straightforward with simple, single-storey shapes and clear punctuation-like dots on i and j. Numerals follow the same rounded construction, with wide, friendly bowls and gently curved spines.
Works well for brand identities, packaging, and headline settings where a friendly modern voice is needed. The steady rhythm and open counters also make it a practical choice for UI labels, navigation, and short-to-medium text in digital products, as well as clear, approachable signage.
The overall tone is warm and contemporary, combining a welcoming softness with a no-nonsense clarity. Its rounded detailing reads approachable and informal without becoming playful or novelty-driven, making it feel suitable for friendly brands and user-facing interfaces.
The design intention appears to be a versatile rounded sans that balances modern geometric structure with softened edges for a more personable tone. It aims for strong readability and consistent texture while projecting a friendly, contemporary character.
Spacing and overall color appear even and solid, producing a strong, consistent texture in paragraph settings. The design leans on circular geometry and rounded corners rather than sharp angles, which helps maintain clarity at a range of sizes while keeping the personality soft.