Serif Normal Arrow 7 is a bold, wide, high contrast, italic, normal x-height font.
Keywords: headlines, editorial, magazines, book jackets, posters, classic, assertive, formal, dynamic, emphasis, display impact, editorial tone, classic styling, bracketed, ball terminals, swashlike, sturdy, calligraphic.
A bold italic serif with pronounced contrast between thick stems and hairline joins, set on a right-leaning, energetic axis. Serifs are bracketed and often wedge-like, with crisp, tapered terminals that sharpen the silhouette; several lowercase forms show subtle ball/teardrop terminals and gently cupped entry strokes. Counters are moderately open and the spacing feels robust, producing a dense, confident texture in text. The numerals follow the same italic, high-contrast logic with oldstyle-like curvature and strong thick–thin transitions.
Best suited to display and editorial settings where a strong italic voice is desirable: headlines, standfirsts, pull quotes, magazine features, and book-cover titling. It can also work for short emphatic passages in longer text, where the dense color and sharp contrast remain legible at moderate sizes.
The overall tone is traditional and editorial, pairing a classic bookish foundation with a more theatrical italic bite. It reads confident and slightly dramatic, suited to messaging that wants elegance without softness.
Likely designed to deliver a traditional serif voice in a bold italic that holds up in prominent placements, balancing classical proportions with heightened contrast and crisp, attention-grabbing terminals.
The italic construction is clearly integral rather than an oblique slant, with curved joins and tapered strokes that suggest a calligraphic influence. Uppercase shapes appear sturdy and slightly condensed in feel relative to their weight, while lowercase forms add personality through terminals and lively curves.