Sans Superellipse Ugmiv 3 is a very bold, narrow, low contrast, italic, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'European Sans Pro' and 'European Soft Pro' by Bülent Yüksel, 'Korolev' by Device, 'HD Colton' by HyperDeluxe, 'Neusa Neu' by Inhouse Type, and 'Anantason Reno' by Jipatype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, promotions, sporty, energetic, confident, punchy, retro, impact, speed, space saving, display clarity, oblique, rounded, soft corners, compact, blocky.
A heavy, right-slanted sans with compact proportions and broad, rounded-rectangle curves. Strokes are thick and uniform with minimal modulation, producing dense counters and a strong, poster-like color on the page. Terminals are mostly blunt with softened corners, and curved letters (C, G, O, S) read as squarish, superellipse forms rather than perfect circles. The overall rhythm is tight and forward-leaning, with sturdy numerals and simplified interior shapes that favor impact over delicacy.
Best suited to headlines, posters, and promotional messaging where a dense, high-impact voice is needed. It also fits sports branding, event graphics, packaging callouts, and logo wordmarks that benefit from a compact, slanted, rounded sans aesthetic.
The font conveys speed and assertiveness, combining a sporty forward lean with friendly rounded geometry. Its bold, compact silhouettes feel energetic and promotional, with a slightly retro display flavor that suggests motion and urgency without becoming sharp or aggressive.
The design appears intended to deliver maximum visual impact in limited horizontal space while retaining a soft, approachable contour. Its consistent oblique stance and rounded-rectangle construction suggest a focus on momentum, readability at large sizes, and bold, modern display typography.
Capitals are built from large, stable blocks with generous rounding, while the lowercase keeps a pragmatic, compact structure that maintains legibility at display sizes. The italic angle is consistent across letters and figures, and the set reads particularly strong in all-caps and short, emphatic words.